>Why Did Ratings Go Up This Week?Nielsen changed the number they multiply against.>Every TV rating is a multiplication problem. Nielsen’s panel tracks what percentage of homes are watching a show. Then they multiply that percentage against the total number of homes that have cable TV. That total is called the “universe estimate.”>On January 26, Nielsen adopted new data from an independent study that said the cable universe was bigger than Nielsen thought. More cable homes in the equation means every cable show’s ratings go up, even if the exact same people are watching the exact same shows.>That is what happened. The multiplier got bigger.>Does This Mean More People Are Watching?>No. The same people are watching the same shows. The system was just undercounting how many homes had cable. When you fix the denominator, the math produces bigger numbers. Nobody new turned on their TV.>What About the 18-49 Demo?>This is the important part, and the answer is not good.>The 18-49 demographic is what advertisers pay premium prices for. It is the number that determines what a TV show is worth to its network. It is the number that AEW and WWE negotiate rights deals against.>The DASH correction barely moved it.>AEW Dynamite gained roughly 146,000 viewers over 50, but only about 15,000 in 18-49. NXT gained about 60,000 over 50 and only 6,000 in 18-49. The total viewer number looks much better. The number that actually determines how much the show is worth to TBS or USA Network is nearly unchanged.https://wrestlejoy.com/2026/02/nielsen-changed-the-ratings-again-with-the-addition-of-arf-dash/tl;dr it was just Nielsen fucking around again. Also AEW is the #1 wrestling promotion of grandparents everywhere.
>>19875264Nobody watches aew
] implying these numbers you obsess over ever had any meaning
>>19875273>]This tranny's so mad he literally can't even greentext
>>19875273Low ratings justify my opinion that AEW is shit
>>19875273
>>19875264I love laughing at AEW
>>19875296based and same
>>19875264>Nielsen adopted new data from an independent study that said the cable universe was bigger than Nielsen thoughtNielsen for decades has had a better idea than anyone of what the "cable universe" is. Their new Big Data and Panel method was supposed to be even more accurate, but it showed historic drops. TV networks were probably pissed, so suddenly they've adjusted again in way that pumps the numbers back up? https://www.thecurrent.com/tv-networks-historic-ratings-drops-nielsen-big-data-panel-vab-reports
>>19875356streaming music is going to go extinct and so will streaming channels. everything is going back to cable and physical media, there is more money in it. trump is on the job
>>19875264So that's why SmackDown got a milly.
>>19875264That’s pretty cool. You know what else is? Vagina.
>>19875264>31% up>Demo up>Collision doubled and gained 0.05 in the demoEven his examples of affected shows don't give any examples as fucked up as happened with NXT/Dynamite.
Bumping so this will be right next to the RAW GIGAskyrockets thread
Okay but why is Dynamite the sole outlier that had a huge bump in total/demo? Other shows didn't come close to that.
>>19875264which also means the Slopdown ratings spike didn't mean anything either
>>19875264>new data from an independent study Big Dave referred them to some high level mathematicians.
>>19875414>15k in the key demo>huge bumplel
>>19875418OH NO NO NO NO OP BTFO
>>198754141/21/2026 0.08 498,0001/28/2026 0.09 653,0002/4/2026 0.15 654,0001/28 was first Dynamite under the newest system, so for the two weeks it's gone up an average of 0.03 for the demo, which is like 30,000 people, but any Neilsen method has a margin of error and their goal is about ballpark estimates, but wrestling journalists like to act like they are precise numbers.
