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File: rax.png (345 KB, 641x817)
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>Let's have a balding man talking about midlife crisis as our fast food mascot
The fuck were they thinking?
>>
The naivete and good nature of the ads approach to the customer indicates that the period of time had a culture that was more naive and of good nature than where we currently are at as a society.
>we live in a society
>>
>>22224516
at the time, women weren't allowed to spend money or something
>>
File: IMG_8655.jpg (101 KB, 655x1133)
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>>22224516
>balding man
>midlife crisis
>fast food
Seems they know their market well and know exactly what theyโ€™re doing
>>
>>22224516
Love to see Mr D going all in on the Rax
>>
I don't know but Rax was fucking awesome, it was like a much better Arbys, with a salad bar
>>
>>22224516
I guess before fast food chains gave up on the whole mascot thing they were trying to make anti-mascots like this or the Quiznos rats
most people didn't get the joke
>>
He was a serious man, with serious concerns, and talking about serious food. A fast food mascot that niche could work now, but in the more prosperous times of butcher shops and cheap fast food not so much.
>>
File: OIP-2831209505.jpg (30 KB, 474x355)
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>>22224862
It was a very hi-IQ concept for a customer base that can't figure out the ceiling chirping isn't haints.
>>
File: 2795.png (935 KB, 947x1504)
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That isn't Mr Delicious
>>
>>22224516
Hey, Mr Delicious. This guy was based
>>
>>22224862
He was designed to appeal to cynical Gen Xers but the people who actually eat fast food just got confused, furrowed their low hanging brows and started seething. They didn't understand the joke so assumed it was at them
>>
>>22225243
>Nobody understands my stupid joke
Fuck off retard
>>
>>22224717
I was just gonna say the same thing.
>>
I actually need some new aluminum siding. Mine is 46 years old :/

What's your beef with this everyman?
>>
>>22225247
You're either upset that I made fun of people who frequent fast food restaurants or you're under the impression I created Mr. Delicious which is hilarious
>>
>>22225243
Weren't they the butt of the joke if they ate at the restaurant despite the cynical marketing?
>>
>>22225264
If Mr. Delicious is based on customers then yes. If he's just a strange anti Ronald McDonald then no
>>
>>22224516
>You can eat here
>>
>>22225263
>you're under the impression I created Mr. Delicious which is hilarious
No but you framed it as some sort of deep and esoteric comedic observation. The fact you couldn't interpret my simple critique correctly suggests you are in no position to be criticising others.
>>
>>22225456
If you think anything in my comment was deep or esoteric then you may have a mild learning disability friend
>>
>>22225856
>If you think anything in my comment was deep or esoteric
No you don't understand, which I'm sure is quite common for you, you said
>He was designed to appeal to cynical Gen Xers but the people who actually eat fast food just got confused
Implying it had deep and esoteric meaning.
Instead of spending another 5 hours trying to come up with a half-tard response just take the L, retard.
>>
>>22225998
>>He was designed to appeal to cynical Gen Xers but the people who actually eat fast food just got confused
>Implying it had deep and esoteric meaning.
No I was implying that people who eat fast food are stupid and easily confused and the fact this has upset and confused you only proves my point
>>
>>22224862
>>22225243
>They just didn't get the joke
Is this guy really making you laugh? This ad campaign was retarded, and no amount of "it was ahead of its time" makes this anything other than stupid
>>
>>22226095
Tickadeedee.
>>
>>22226228
Suckamydee
>>
>>22226075
>No I was implying that people who eat fast food are stupid and easily confused
So at their point of the knowing spectrum the meaning was too complicated for them to understand. To them it was too deep and esoteric.
Thanks for finally agreeing with my initial statement. I'm sorry I called you a retard, you are probably pretty smart relative to the spectrum.
>>
>>22224516
Post hairline, handsome.
>>
>>22224516
It was a different time back then, if you don't understand you don't understand, there's not really any point in explaining it past just saying that things were different back then.
>>
>>22224516
why does he switch from talking in first person to talking in third person, including using "he" instead of "I"?
>>
>>22224717
They knew how to market to his wife too.
>>
>>22228203
what does it taste like?
>>
their modern menu webpage is just creepy AI food with a real picture of a sad roast beef sandwich underneath it https://raxroastbeef.net/pages/menu
>>
>>22224717
>>22224966
why are these fags randomly invading my recommendations after having never heard of them before this week



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