so many business websites have their homepages filled with useless bullshit where everything is huge and you can keep scrolling down for 3 business days. you can fit all that into a single readable page but everyone chooses not to for some reason
Because ever since the 2010s every company, every infrastructure and every type of media has moved on the internet, specifically the smartphone version of it alongside billions of normalfags so they have to make them look like magazinesOnce you realize that they are trying to make them look like magazines you can't unsee it. The japanese web is the only readable remnant left.
>>108658460Because they have very little to actually say, but need to have content spread out for illusion that they're saying anything
>>108658460Big pictures attract the eyes.
what I really want to know is why the FUCK faq's on the home page are a thing now>that shit was NOT a thing in the 90s
>>108658489Japanese websites are the last stand of implicit whiteness.
Retarded. The answer is retarded.>why do modern people do-Because they're retarded.
first 500ms: page loads, you start reading501ms: hey do you accept our cookies? just some of them? heaps of them? don't like cookies? what is a cookie? which ones do we store? click here.502ms: page fades out and an overlay pops up - hey why don't you join our newsletter so you can keep up to date with this thing you haven't had a second to familiarise yourself with?-- and once you're half way through the text; whoah there buddy, why don't you read the rest of this in our app?
>>108658682SEOI design websites. Half of the reason stuff is shit is SEO. Tthe rest is marketing teams being clueless and random manager/CEOs farts being included. My job is to make those as less shitty as possible.
>>108658757Your job is shitting out slop. You don't "design" anything. Websites look and behave all the same. You're part of the problem.
>>108658695This is the correct answer
>>108658786I do not disagree with this, fundamentally. But it wasn't like this when I started more than 10 years ago. Now everything is benchmarking and taking as few risks as possible. Anything creative is rejected. Tech has lost a lot of soul.So you know, you're right. But who cares? That's the behaviour of users leading us here. In tests, in heatmaps, in tracking. The web is a mirror of the average retard using it.
>>108658460Imdb needs the retro interface back
>>108658460Mobile-first design + less information density equals more clicking and scrolling and that equals more ads viewed and trackers triggered and that results in company getting more money and your sweet, sweet personal data.
>>108658489kys weeb
>>108658734also another popup begging some shit when cursor goes off page
Because they do. That's it. Designers are incapable of critical thinking, so if they design a new website they will just copy what other websites are using.Enjoy scrolling 100 miles to read a couple of paragraphs.
>>108658460most companies don't have anything to say, but for legitimacy you need shit like privacy policies and about us pages and mission statements that never get readit's like asking why a brochure is glossy
