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AI slop pic dump incoming.
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>>462237
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Obviously I'm not a graphic designer, but does the name and branding work? I'm then only one that's like the name so far, which is a bad sign.
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My gf liked this name more.
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And my friend like this one more (lol). I think Mana is a good name because
>short, looks cool with the NASA font, brandable (to the contrary, shroom coffee co is so generic it'd be hard to brand)
>not limited to just mushrooms or coffee, brand can expand
>alliteration with mushroom, which is nice
>Mana is associated with energy like coffee and magic like mushrooms
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>>462237
So yeah primarily wondering how (you) feel about this as the brand. As much as I'd like to just 'trust my gut', this should be a data-driven decision imo. I want a brand (at leas the name and visual appeal) that *most* people like (or at least most within the demographic I target) - it doesn't really matter if *I* like it necessarily.
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Also I'm totally open to the text being changed but liked the minimalism of the nasa font.
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>>462250
might be some cool stuff to explore with a stained glass theme
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>>462253
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random slop isn't branding lmoa
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>>462256
they're slop drafts to help decide the wordmark and logo. I know branding extends far beyond just a wordmark and logo, but I have a deadline to figure these things out.
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>>462237
The sun logo is fun, I don't know why there is a rectangle around it. It would be better without the logo reminds me of nasa, but also give this weird xfiles vibe. The packaging with the ernst haeckel style mushrooms look good. In particular I like the yellow one.

Try lean in on the sun. Maybe more details.
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>>462267
the rectangle was legacy design baggage from this logo I think, which is being used for the parent company (B2B mycology company). I kinda liked the idea of them having similar styles or even repeated components, like the mushrooms being reused in the shroom-cup logo.

I'll mess with the sun more, after this post I'll drop an AI slop image I generated earlier that combines the sun and shroom-cup.

>weird xfiles vibe
I liked the vibe but then also wondered who am I targeting here, mushroom goths? lmao.

>ernst haeckel
I'll work on those variants more, I really like his art and it matches the feeling I want to produce I think.
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>>462267
I didn't pursue this much but here's the AI slop that combines both. Might be an effective way to keep the sun logo as the primary branding logo and the mushroom coffee product line logo both active.
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>>462269
the mushrooms, rectangle, contour lens and font all got AI slopped in this but hopefully it conveys the concept well enough.

pic rel was an attempt to fill some of the whitespace on this packaging: >>462238
well im gonna lounge around and generate some Ernst hackel stuff. can you also clarify this sentence for me:
>>462267
>It would be better without the logo reminds me of nasa,
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>>462267
which font do you like more? I like the top left and bottom right combinations the most.
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>>462267
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>>462272
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@grok is this true?
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>>462248
ew is that shit
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>>462269
The sun is maybe not a good concept for a mushrom themed company. Since the sun is either irrelevant or harmful for mushrooms
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>>462281
I agree somewhat, but the sun is not actually directly harmful to them, drying out is. Most growers keep their shrooms under direct lighting as it improves color and appearance of the mushroom. the particulars however dont' matter here, it does look like in reality it'd be cooking them.

the sun implies energy, wellness, etc, but yes contrast with the wet and unprotected little fungus it's blasting down on. I sorta liked the idea of using the sun and shrooms because then in other product lines without mushrooms, I could use just the sun like picrel as a master logo.
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>>462281
>>462286
they could also probably be done to look like mountains and the sun cresting over them
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>>462286
here it is with a spore print which is maybe less offensive.
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>>462281
>mushrom themed company
I don't want to limit it to that either, so I prefer the branding being agnostic where it can (name Mana is agnostic, and ideally the master logo is too).
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Looks decent enough for a farmers market crowd right? I'm unsure how I'll be positioning the company, i.e as a coffee company that sells mushroom coffee, or as a mushroom focused wellness company.
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>>462288
You're just wasting your time, you're making the same mistakes a lot of designers make in the beginning, you're jumping ahead to mockups and software instead of following the basic process of designing anything. Using a process like the video link below will give you way better results, and you can use chatgpt for each step more much effectively and smartly (nanobanana is better for mockups tho). Here's the video:

https://youtu.be/ZvxpaklnMXI?si=G0UXgU1DdRXulfNu&t=725
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>>462291
Thanks!! Watching now. I've been doing a lot of reading on branding and whatnot lately. Do you not think this is good/sufficient? aside from the font: >>462290
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>>462291
I asked this on biz's /smg/ earlier as well, do you have any thoughts?
If you were developing a brand that initially sells only mushroom coffee, how would you want to position the brand?
>coffee company that specializes in mushroom coffee (differentiate the product by not being instant coffee, maybe win over the snobs, leaves sales channel open for normal coffee
>wellness company that focuses on mushroom products and extracts (at least initially)



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