https://www.youtube.com/watch?v=YE0vAGR2Y5s
Yes it's made up by marketers, they like to level people so they can have them fit in a box and than sell stuff, it used to work pre Internet now it's the wild West. They think the new word is "level up" and use it in all advertising
>>522101510Just another d&c tactic to turn goy vs goy