What exactly is their strategy here? Are they purposely trying to tank themselves? Will they even exist in 5 years?
>>11652598Making toys is expensive and risky. Especially after the retail/distribution nightmare during covid and the continuing trend of kids not being interested in toys, making digital products is less risky. But you have to be competent of course, which they are not. But look at how many properties they uses to be the only ones making toys for that they are licensing out to other companies left and right. It's easier to let other companies take the financial rick and just collect your royalty checks.
>>11652598Also haven't had a successful movie in like a decade kek
>>11652598Have they actually followed up on this since they originally said it
>>11652598Hasbro threw away the opportunity to make GI Joe video games as serious para-military games with lots of storyline and character development because they wanted cheap lazy shoot-em-up games. Now if they want to make an MGS-type game, it'll set them back a decade and cost around $200 million. BUT they still make easy money off of selling cheap cardboard cards as "collectible." The profit margins must be huge.
>>11652758All they've done is cancel pretty much all their games
>>11652604Toys R US dying started it, actually
>>11652604For a newcomer making vidya is actually more risky than just sticking with what they know which is toys. But it's too late as they are already going to Massachusetts, so it's too late. They won't be able to maintain their toy workforce on such low wages there
>>11652598>CEO/Exec Suite makes a retarded decision to appease shareholders that ignores the core consumer base's wants and then wonders what went wrong when the company begins to hemorrhage money
>>11653147Blackrock muscled pretty much every company in America. With them controlling 20 trillion of the US economy, companies had to obey. They forced companies to prioritize DEI agendas above what the customers want. And a lot of companies lost billions and alienated their core customers because of it.
>>11652598Literally the only profitable thing Hasbro has right now is Magic the Gathering and they're riding that game into the fucking ground
>>11652598It's like running a bakery and finding out the best money maker in town is pottery wear shops so you start shifting your business to that, all under the assumption you can do the job and make as much money just because both use an oven for the services.
>>11653184Anyone who uses the word "DEI" is fuciking retarded. Go back to /pol/ you fuck.
>>11652598Oh hell yeah! Todd is getting the Marvel license in 2027! Lets fucking go!!! Now the Marvel fans can finally eat as well as us Multiverse fans have been doing the past few years. I cant wait to talk about wired capes, NFTs and chase variants with you all.
>>11653287Don't even joke about such a thing, anon.
>>11653278Yes, 99% of companies are retarded.
