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How would (You) save Xbox
>>
>>724193561
I would get rid of paid online for good
>>
>>724193561
>drop goypass to $20 max
>license out all hardware manufacturing
>sell all of the IP to the highest bidder
>completely kill all first party development
full cash cow mode
>>
I'd make games people would actually want to buy and play. Simple as that. It's bad when the only decent franchise they've had the past decade has been a racing series.
>>
>>724193561
Halo movie by Neill Blomkamp about common unsc soldiers to tie in with a new halo fps/rts.

New multiplayer wolfenstein, f2p.

Greenlight warcraft 4, banjo 3, and starcraft ghost
>>
Unless i have a time machine at this point it's unsalvageable.
And the indian ms ceo doesn't care either way.
>>
>>724193561
no more monthly fees to play games online
open up the ecosystem
stop selling hardware at loss
focus more on physical media
>>
I'd probably overhaul the Xbox storefront to so it could be a good competitor to steam (i.e. copy the good features from Steam and change it up a little bit). I'd also pull strings to get tons of games from the OG Xbox/360/One on the storefront exclusively. The Skate games, The original NG games, Lost Odyssey, GoW 2 & 3, Halo 5, Breakdown, and a bunch of other games that didn't have proper PC ports yet. I feel like that's probably one of the better things Microsoft could do right now. They probably wont though and that's for the best.
>>
I bought a Series X Galaxy before they went up in price. I wasn't sure how limited they were going to be, it seemed like everytime I'd look for one they were out of stock. I resorted to the Stock X app.

I just thought it looked great and my Xbox 360 was making a wheezing noise. I have 300 Xbox 360 games and all are backward compatible besides 5, so it does have use to me.

I really think it's a super cool console.
>>
You can't save xbox. Even after their shopping spree it was a relatively small division of MS, but the actiblizz deal was too big, ffs even nadella had to testify in court to make it happen, you know how big is that?
>>
Free online would probably get it halway there. You can't do free game pass, but the online fee that Xbox started with Gold, that's the first step.
>>
>>724193561
XBOX MINI!
XBOX 360 MINI!

That's it. After that I'm stumped.
>>
>>724193561
movie about being a forerunner (human) cop in sangheli space, call it Grunt Work
>>
>>724193561
Their best bet is pandering extremely hard to coomers. Bring all ecchi games to Xbox and make new ones as well. Of course they’ll never do that and keep making games with ugly chicks like nuFable.
>>
It’s very easy to save XBOX. Microsoft has a market cap of almost 4 trillion. Nintendo is barely 110 billion.

First you buy up all the indie studios in Japan and make them project leads. You use cloud engines to have them do their programming on American data stations, and use american engineers to clean up their shitty coding.

Combining Japanese imagination with American freedom will allow the games to bypass all the censorship from Visa and Amex. Microsoft has the capability to become the AI version of onlyfans. Kids don’t use the Microsoft store anyways, they should lock it adults and make Minecraft the engine for how kids interact with Microsoft store until they are 18.

Japanese artists drawing keyframes that are animated by AI with a LORA team whose job it is to choreograph the AI and give it models the designers can use to create faster games without motion capture.
>>
Once the LORA team has a big enough library of choreography they can license it out like PHYSX. The developers will become dependent on Microsoft because their choreography library will be so huge, it won’t make financial sense to do it themselves.
>>
>>724193561
>actual Xbox CEO asking 4chan for ideas
>>
>>724193561
Stand back, I got this
>announce new chudbox initiative
>you can say whatever you want on online chat
>if you don't want to be called a tranny nigger stay out
>hire lots of hot bitches to hand out free xbox's
>encourage mountain dew and dorritos to do xbox shit
>lots of exclusive titles that encourage lots of shooting and mayhem
>no paid online
>free gamepass the more you play
>>
>>724193561
Siphon the capital and run. You can't save something that's already dead.
>>
I withdraw all the money I was given, go to a plastic surgeon and the identity broker, and then go live as the king of random, nowhere.
Guille Puertas can suck my ass if he finds me.
>>
>>724193561
not sell companies that have shown they can ship games. that tango move was the most retarded shit ever
>>
>>724195174
The Chudbox 720

hire this man
>>
>>724193637
>we'll get a ton of users flocking to us if we stop charging for online multiplayer access! over 5 years we'll be making more off of game sales each month alone than we did from charging for online
>>but that will hurt our next quarterly earnings more than just letting the console die over the next year, so you can't do that!
>>
>>724193561
Just kill it, it's too late
>>
>>724193561
Immediately begin pumping out a bunch of mid budget games with a realistic scope and dev time made by people who like making vidya gaems
bring back movies and tv
>>
By fucking it. Someone post the webm of that guy fucking his xbox
>>
>>724193561
>How would (You) save Xbox

- Go through the IP farm and separate out all the stuff where the fanbase is primarily off-Xbox (e.x. legacy Rare titles) for my multiplat moneys, ideally put them under a different brand name (maybe Rare given all the nostalgiafagging for it) much in the same way that nobody bats an eye at Aniplex games not being on Sony hardware.
- Everything else gets walked back to at minimium being "Best on Xbox" releases including tentpole Activision titles like CoD.
- Gradually unfuck my internal first party studios even if it means having to throw cash to bring old talent back
- Hardware plans are unfortunately kinda fucked since the next generation already has specs set, but I would be aiming to try and get something equivalent either to the XBone Pro or XBSX in a hybrid decide form factor as a complementing device for my next gen with backwards compatibility with digital games. (Setting up some sort of "disc passport" program to get a free $10 from people registering their hard copies for digital ones might also be worth considering.) If it doesn't completely faceplant, it's potentially the breakthrough the brand has been waiting for in Asia as long as some big franchises like MH can be moneyhatted.
- Getting lower-cost hardware SKUs in general to push into middle-income countries since in the longer run, developed world markets will be stagnant due to population decline. Do whatever it takes for pricing and market gimmicks to undercut Sony as "le FIFA box" there.

So, you know. Knuckle down, accept that the last 10 years have been a lost decade for the brand, and actually invest time and money in straightening out what could be a very strong hand with less short-termist decision making. Even something as simple as having the balls to make Activision and Bethesda titles "Best on Xbox" would go a long way to buying much-needed time, goodwill, and revenue to right the ship.
>>
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Japan fucks over their talent hard. Even 1 billion usd would be enough to buy half of them. Just focus on hundreds of AA games for gamepass.
>>
>>724193637
>>724193706
This, just lower prices.

1. Free Online
2. $20 Gaypass
3. $60 AAA games
4. Xbox Series X $349
5. Xbox Series S $199

But if I was in charge I would continue to kill Xbox and then fall up to a better job once it died.
>>
>>724196189
But didn't they try that in early 2010's with recore and all that? Even Ninja Gaiden 4 recently
>>
>>724193561
TikTok and tv.
>>
>>724193561
>get rid of paid online
>take back all of the retarded console and gamepass price increases
>let bought out developers do as they please, as long as they have the money to support themselves there's no reason to intervene in whatever they're doing, much less to shut them down and lose all that money like a retard, if a studio can't support itself and I don't trust whatever they're working on, just sell it out
there's not much more I can think of and everything I said is probably impossible to pull off at this point, not to mention the billions already lost in studios that were bought then shut down for no reason, your best bet there is selling all of those poor IPs.
>>
Sell the brand to the saudis to get all the microsoft employees out of it, that company is infected with AIDS from India and the seattle whites which are honestly worse than blacks
>>
>>724193561
MAKE
GOOD
GAMES
>>
>>724194896
maybe one day you'll figure out what the fuck market cap actually means and why everyone isn't just buying everyone else all the time
>>
>>724193561
Fire all women and Indians and never hire them again
>>
>>724195174
This is completely retarded but more valid than the current strategy. Microsoft hire this man.
>>
>>724196703
You're left with banger execs like Phil Spencer.
Stop trying to absolve Microsoft execs of guilt by shifting the blame.
>b-but muh browns and women
>>
>>724193887
- remove Jeet
>>
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I would buy 1 up studio.
Nudemaker.
Alicesoft
Sting
TGL inc.
Mikage LLC
CyberConnect2
Eushully
I would poach
Soichiro morizumi
Hifumi Kono
Takahiro Sakiyama
Suzuhito Yasuda

There are thousands of underemployed developers in Japan.
>>
>>724196495
They have 90 billion in cash
>>
>>724193561
- return to giga controller
- only physical games
- go full anti-censorship [by adults for adults]
- return to anarchy online NO policing
>>
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>>724193561
Option 1
You make an esports division, pick 2 or 3 different types of competitive games, and create sub-studios that work on each game and their longevity. Esports division will be called "Xbox: Arena or XBA" for the sake of this example

>XBA is tasked with making a purely competitive version of HALO
>They pay big money to a bunch of the leading competitive halo players and PUBLICLY collect feedback, incubate for a year, and they make this idealized "HALO: Arena" game
>XBA publicly announces that a sequel will release in 10 years from launch of HALO: Arena, all cosmetics will carry over between versions.
>Within the first year of launch, XBA works with smaller tournament orgs across a few countries to start, sets up a network of in-person and online events, qualifiers, and eventually an XBA World Tour for HALO: Arena.
>1milly for first place in each category

Rather than trying to tap into MOBAs or BRs, invest in more niche competitive games and elevate those genres, securing a vicegrip over the scene. Revive RTS (properly), Space Sim Dogfighting (Star Citizen or Elite: Dangerous), or whatever else is genuinely fun to watch. Since these versions of games are competitive only, it is a good way to test waters for full blown sequels like WC4 or another Killer Instinct/Mortal Kombat (just sell a story mode as DLC for those that care)

Option 2 (M$ is big enough for this to work in tandem with option 1)
Take a hard stance on shifting away from graphical fidelity and focus more on artistic expression and stylized game experiences. Smaller scope and slightly less when it comes to price (this alone will make them sell loads)
>Make ODST Helldivers a reality
>Make Blue Dragon 2 a reality
>Hire Japanese artists to draft a concept of a spiritual successor to Custom Robo
Instead of slopbuster cinematic shit, drive home the idea that XBOX is the place for fun on the couch with a controller, no gimmicks, no 2hr cut-scenes
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>>724196921
Even if you buy out some developers at this stage, you don't have the exclusivity bargaining because what are they gonna do, put their game on a platform that sells 3000 consoles per month?
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>>724197026
I think this is an interesting take actually.

Sony has carved out the movie game area, Nintendo has the gameplay oriented stuff, Xbox could jump into the competitive aspect of gaming.
>>
>>724193942
Xbox are planning to do all of this already.
>>
>>724196746
>>724195582
btw I'm a gay far left liberal faggot. I just think people should have a third place to be themselves and talking shit and being racist pieces of shit is something all men like doing and xbox used to not give a shit.
>>
>>724197026
Esports are dead and there is no money in it. Enough "investors" realized that after the Overwatch rug pull.
>>
Skyrim remake
>>
>>724197040
Gamepass needs to be a brand like netflix. Make the AA games run on switch 2. Put gamepass on pc, playstation, and nintendo. Give sony and nintendo a 30% cut when it is on their platform.
>>
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>>724193561
First you'd need to garner good will.
>free online
>third party VR support
Quest, Index, PSVR just werks since it's a Windows PC anyway.
>Ability to sideload
>Focus on (one) console
Rumors being they want a Steam Machine esque strategy.
>Make cutting edge haptics in house, trickling down to PC gaming
Where HD haptics is licensed by Immersion Haptics, meaning you can't really do anything with it in the PC space. If Microsoft has their own solution, they would have objectively the best controller for PC gaming and PlayStation would lag behind.
>Restart first party efforts, free most of the studios that were acquired, figure out how to make new studios instead.
If the culture isn't there at Microsoft to create the next Bungie or Naughty Dog as was done in the past, they should leave the game industry period. No strategy would work.

From there you further push each category. A "cheap" high end VR machine that doesn't have vendor lock in would be something PlayStation would never do. Modern haptic technology on PC is something both Nintendo and PlayStation are not well equipped to do. (New) first party IPs that stick are obviously the crown jewel of the game industry and is a necessity, although the western tech culture gets in the way. It's not rocket science but requires an actual culture shift internally and general self awareness.
>>
Shutter Blizzard
>>
>>724197221
I mean, that's fine, I just don't think it would sell Xbox's. This is a strategy that could instantly be copied by a competitor.
>>
>>724193561
Summarily execute every single senior manager and throw their DEI and Human Resources teams off the nearest bridge.

>>724196229
This is the reality. Most managers at Xbox want to kill Xbox because they want to change jobs and get their golden parachutes. Which they don't get if they leave voluntarily.
>>
>>724197467
>DEI and Human Resources
Are we actually pretending Don Mattrick and Phil Spencer are being held hostage by diversity hires? Please watch less ragebait Youtube.
>>
>>724197221
You know what as stupid as it sounds, it's a marketing angle. Look at PSN and their little LGBT icon on the store front. People would eat it up if Xbox came out with that angle.

People forget that Sony only won out because of their E3 showcase where they clowned on physical discs and always online.
>>
>>724197402
No because you can put WoW on console.
>>
>>724197725
Men don't even have to be just genuinely bad people, sometimes racist jokes are really funny. everyone should lighten up and I think it would be okay to let voice chat be super toxic again.
>>
>>724197819
Let Xchat be an overlay over all of the games so the individual studios don’t have to take responsibility for the vicious language.
>>
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Even just buying vanillaware would be a huge acquisition. They always run out of money. They have several directors just in one studio.
>>
It's probably unsalvageable. Particularly if they're coming out with a $1,200 premium box and the PS6 is weaker but only $600 (as rumored). People who want premium hardware will buy a gaming PC, and the $600 PS6 will be available for PS exclusives and couch gaming. They'll be in the exact same situation they are today, in which nearly everyone with money has a gaming PC and a Playstation.
>>
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>>724198837
Cerny is wise to be focusing on software and parallel hardware rather than brute forcing gpus now that Moore Law is dead.
>>
>>724197183
no they aren't
>>
>>724193561
Make
>Online Free to Play
>Console doesn't need to connect online or need the patch
>Focus on physical media
>Fire all incompetent liberal faggot developers
>Breed a culture of competence, creativity and design
>Make games exclusive or at least for the time being
>Focus on Masculine games with a mix of arcade and traditional design
>Market the hell out of it
>>
>>724193561
sell everything and move to Tahiti, there's no saving that dumpster fire
>>
>>724197653
>Are we actually pretending Don Mattrick and Phil Spencer are being held hostage by diversity hires?
Despite common belief, these two don't run the company with an iron fist. There is an entire team below them who were also all-in on this. They need to go first, and the departments who hired them need to be out the door with them.

Please get a job at one of these companies and learn how they work. The CEO sets a tone but it's up to his staff to follow it. They're as responsible as the CEO is.
>>
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>>724197819
no you must be banned with the utmost authority of the social media algorithm that knows your name, birthdate, and place of residence because you said words more PG than what middle schoolers scream at each other on a daily basis.
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>>724193561
I make it the premium option for ryona and ryona type games
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>>724200236
Bro not this guy again
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>>724197653
>Are we actually pretending Don Mattrick and Phil Spencer are being held hostage by diversity hires?
They probably are, but it's diversity hires at Microsoft who want these consoles to be always-online cloud devices. Just like Microsoft's king diversity hire whose one and only accomplishment has been using his monopoly on the personal computer market to datamine billions of people for use in his AI.

Don and Phil aren't smart themselves, but they would be out the door if they didn't follow Microsoft's cloud directives that everybody hates. Nobody wants a cloud-only console except the diversity-hire retards are Microsoft.
>>
>>724193887
it produces at least a 30% profit margin in a typically 18-20% margin market or else it gets the hose again
>>
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>>724197819
>>724197221
That 'third space' is just here, now. All other third spaces were annihilated, and it's hard to say you're a far-left liberal faggot and support third spaces since the "boys clubs" were the first things to go in the name of tolerance. Xbox being one of those boys clubs which became synonymous with letting loose online and calling your friends slurs. The right only falling in lockstep when they realized how much power performative outrage over people being human gives them.
>>
>>724193561
Fire everyone and hire competent replacements. Ditch the AI schemes. Gamepass price cut. Hire a bunch of AA studios to make exclusive games (also available on PC with gamepass, but at a later date). Ditch the online account requirement for consoles.
>>
>>724193561
Stop making consoles
>>
it is hilarious this thread can only blame brown people and why you can’t say nigger in chat. you guise sound like a stereotype or trope of a human being, made up by aliens
>>
>>724193561
Consoles are dead and the only way to fix that is to go back in time and change attitudes entirely.
>>
I did a swot analysis on Xbox in college and Xbox is literally only popular in North America with white men. Just make games that cater to that demographic and make game pass ten dollars a month. Endless games where you play as an Aryan supersoldier killing endless hordes of inhuman aliens with fully rendered vr sex scenes with Sydney Sweeney
>>
>>724201615
>america
>white men
Lol
Lmao even
>>
>>724195174
This would save xbox overnight, and I say this with zero irony or hyberbole.
>>
>>724200316
>but it's diversity hires at Microsoft who want these consoles to be always-online cloud devices
As opposed to the Microsoft execs of 12 years ago? I am not buying it without very specific names and quotes. Most of the higher ups in charge of product strategy during the Xbox One launch were very obviously white dudes.

Is it possible west coast tech culture is just retarded in general? (yes)
>>724200056
Most the executive suite at the time of the Xbox One was basically all white except for one arab dude. Don Mattrick, Phil Spencer, Marc Whitten, Yusuf Mehdi, Larry Hyrb, Steve Ballmer.

This is lethal levels of culture war cope.
>>
>>724200632
I mean your pic is supposed to be a meme but the "edgy conservative" communities are just as easily triggered as far left furries. I saw someone clarify an insider trading scheme involving the Trump administration and get his post deleted instantly. It's the same shit.

An actual valuable online third space bans all culture warriors without discrimination, as their primary goal is to astroturf valuable internet communities. Picking a side left/right just leads to another retarded hellscape and inevitably degrades into a political commentator jerk off.
>>
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>>724193561
There is no way to save Xbawks. Literally every way you can think of is out of the question since the Activision/Bethesda acquisition. In order for Xbox to satisfy the pajeet in charge, they have to become multiplat fully, embrace cloud, embrace subscription services. Juggle all this bullshit in a company that sees gaming as a child's pastime well beyond their goals for the future. Xbox is a legacy dept within MS now that will be closed eventually, rebranded into "Microsoft Gaming", a cloud service. The company operates on massive losses on anything other than the publishing front.
If Microsoft was a better company who simply ran into an awkward position by circumstance, I would consider:

>see people want emulation on Xbawks
Find legal (or at least legally dubious) ways to allow emulators on Xbawks e.g. allow for sideloading apps easily and produce docs for devs on how to dev for Xbawks.
>add a desktop mode like on SteamOS to Xbawks
This doesn't give MS free license to half ass shit like they did with the Ally, simply implementing an easy to use desktop mode that you have to toggle on a "developer mode" setting to use probably won't cause problems for the tech illiterate retards who use this console, as long as it isn't a part of the core experience and purely marketed as a feature for devs.
>see people want exclusives
Go with the Sony model of timed exclusives, releasing games on other consoles + PC only a year or two after launch.
>make actually worthwhile games
Shutting down Tango was fucked especially considering they came hot off a successful beloved game. If Xbox simply nurtured these niche franchises there would be a lot less hate for them.
>aim for more varied games
Right now, most Xbox games are FPS games and dogshit indies. PS and Nintendo have way more Japanese games than them.
>less games on gamepass, mainly exclusives, make it cheaper
Simply just to keep losses down. People will buy it if they're getting something no one else is.
>>
>>724202223
>PS and Nintendo have way more Japanese games than them.
Japanese AA isn't the hill to die on, they're kind of struggling right now, see Platinum Games. For the most part these are games with mediocre budgets that sell a mediocre amount of copies, even if these games often become cult classics. People often forget ATLUS was on the verge of bankruptcy before SEGA acquired them and Persona 5 blew up.

Most East Asian studios want to make a AA gacha instead for obvious reasons. Sadly making a kino medium budget singleplayer console game is not super enticing in 2025.
>>
>>724202439
>Most East Asian studios want to make a AA gacha instead for obvious reasons
If I was Xbox though, I wouldn't have a problem with that. In fact I would enjoy it. More whales giving their money to these Asian studios means I take 30% of every roll they buy. Imagine all the money they could make?
And if they did this, it would intrude on Apple and Google, who are their main competition outside of gaming.
>>
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>>724202085
>I mean your pic is supposed to be a meme but the "edgy conservative" communities are just as easily triggered as far left furries. I saw someone clarify an insider trading scheme involving the Trump administration and get his post deleted instantly. It's the same shit.
No I 100% agree. The picture was made when it was the other way around, but the microsecond Conservacucks gained any power they just became an exact clone of their opponents.

This is precisely why all third spaces died. If the only political parties only guiding principle is they want the power to censor everyone else, who is fighting for the third spaces? Answer: Only the people who get banned and fired over them. A classic tragedy of the commons.

>An actual valuable online third space bans all culture warriors without discrimination, as their primary goal is to astroturf valuable internet communities. Picking a side left/right just leads to another retarded hellscape and inevitably degrades into a political commentator jerk off.
This isn't the answer either. Let people read and say what they want. When you elect a dictator who decides what does or doesn't get said on a platform, you resign that platform to just be a mouthpiece of that dictator. No matter how fair they think they are.
>>
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>>724193561
>optional disc drive for Series S
>revert game pass price increase
>revert console price increase
>free online
>force activision to drop last gen console support in future cod games
>make cod multiplayer free to play (monetise entirely with skins) with campaigns available as $40 games within the cod launcher
>enforce some sort of timed exclusivity on cod content updates/skins on xbox
>cod on switch 2
>bin halo campaign evolved
>let swery finish d4
>split xbox game streaming off onto it's own subscription (just to prove how few people actually want it)
>get fromsoft to make another otogi game
>bring back brinx
>work with sega to bring dreamcast and saturn games to xbox a la virtual console
>>
>>724193561
Trick question. The CEO of Xbox is just a talking head for Microsoft now. They have lost all decision making power
>>
>>724202792
>This isn't the answer either. Let people read and say what they want.
I'd be mostly fine with this, but I'm in the camp that the two retards constantly derailing everything into political screeching should be kicked from the server. Either:
>Community Servers
Vote to Kick is sufficient
>Official Dedicated Servers
You need actual moderation because people are unironically using game chats as cartel recruitment these days. Ideally you'd have a very unbiased interpretation of the rules, culture warriors get perma banned left or right. But I do agree that it can go wrong very fast the moment a bias wins out.
>>
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>>724201815
>As opposed to the Microsoft execs of 12 years ago? I am not buying it without very specific names and quotes. Most of the higher ups in charge of product strategy during the Xbox One launch were very obviously white dudes.
Yeah man, nothing to do with it at all. Definitely not because of exactly this happening right now.

Why are shitlibs so hesitant to admit that their little social experiment was a failure that has ruined literally every industry?
>>
>>724203271
>You need actual moderation because people are unironically using game chats as cartel recruitment these days.
No you don't, you need parents to teach their kids not to listen to shit they hear online.
Moderation should be the heaviest handed behavior saved only for people trying to post CP or shit to get your company in trouble. Nothing below that. Too far below and you get into "Joking about being in a cartel gets you life bans and a visit from the FBI"
>>
>>724193561
>stop meddling with my studios
>stop going all-in on gamepass
microsoft is fundamentally incapable of not being the most corpo corporation possible so xbox will never be good
>>
>>724203419
Wrong date, learn to read.
>Xbox One launch
>>
>>724201815
>As opposed to the Microsoft execs of 12 years ago?
so what fucking rock have you been living under? this shit has been going on since the mid 00s. did you live in india or wherever up until that point and just didn't know that the rot started the moment these companies got successful?
>>
>>724203419
it was just as bad when they were white too retard
>>
>>724203527
When it comes to dedicated servers, it's in the studio's interest to create house rules that protect their investors and what not. If you want free speech you should be advocating community servers, like Counter Strike Source, Half Life Deathmatch, or Garry's Mod.

I get what you're saying but if there's money on the line or potential legal battles they'll play it safe. But you aren't held to the same standards if you're playing off Dennis' public server with 24/7 skin mods.
>>
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>>724193561
>Create a new PC marketplace that can compete directly with Steam and EGS, promoting the big amount of exclusive IPs that they own and whose purchases are also directly linked to Xbox consoles. You bought a game on PC Xbox? You also own the game on Console Xbox.
>They own Rare yet do absolutely nothing with the big array of IPs that they obtained with the purchase. Bring back Banjo Kazooie, Perfect Dark, Conker, Viva Pinata, Battletoads, Killer Instinct, stop trying to drink the AAA Kool-Aid and put resources on single player mid budget experiences that include the entire game on one single purchase. It fucking works for Nintendo for a very good reason.
>As many have mentioned, make online free and GamePass affordable. They're not winning the storefront race when Steam dominates the market with a $0 online.
>Give Halo, their first true flagship IP that carried Xbox and Xbox 360, the respect it deserves. Everyone hates 343 Studios, rebranding it as Halo Studios won't stop people from noticing their sloppy work.
>ActiBlizz and Bethesda were just bought for the sake of being bought. They need to stop being so scared of people complaining about their games not being multiplatform anymore, they own the IPs now, make people want to move into their ecosystem by making them exclusive games. And for the love of god, release TES VI already.
>Stop trying to win the arms race, graphics have completely stagnated for years, let Sony keep crashing their faces on that dead end, their focus should be on trying to attain as much marketshare as possible. If they really want to turn every single device into an Xbox, then put resources onto that goal.

But let's be real, this is not a problem exclusively with Xbox, but with Microsoft as a whole, management as a whole is beyond fucked and they're incapable of thinking of anything other than short term profits and pleasing investors.
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>>724203636
>>724203597
>Wrong date, learn to read.
>W-WHITE PEOPLE DID THIS!!!
when will browns quit blaming everyone else for their failures? guess what corresponded to the XBone launching? A new CEO
https://news.microsoft.com/source/2014/02/04/microsoft-board-names-satya-nadella-as-ceo/
>4 months separate from the Xbox one's launch
Who were on the list to succeed microsoft? oh right, the diversity hire.
https://www.zdnet.com/article/microsofts-next-ceo-whos-on-the-short-list/
This entire thing started because Microsoft sipped on the DEI kool-aid. It's why Microsoft is a piece of shit today and it's why they went down the designated shitting street in 2013 when the XBone launched.
>>
>>724203635
Tell me who the Xbox execs were 12 years ago. Demonstrably it was largely white dudes that made the decisions that killed the Xbox One. They pushed diversity efforts much more with modern Xbox but it wasn't the source of their bad decision making.
>b-but dei existed and the woke people :( :( :(
Okay, again, look at their executive suite back then. You can't even name names but want to point the finger, meanwhile I listed out a majority of their key executives.

This is your brain on slop Youtube.
>>
>>724201815
>Most the executive suite at the time of the Xbox One was basically all white except for one arab dude. Don Mattrick, Phil Spencer, Marc Whitten, Yusuf Mehdi, Larry Hyrb, Steve Ballmer.
>This is lethal levels of culture war cope.
Microsoft was making articles discussing browning the company in 2010.

They were SO CONFIDENT in the program that they made 10 years of studies detailing it from when they started the program in 2013.
https://www.forbes.com/sites/carolinamilanesi/2023/11/02/microsoft-marks-10-years-of-dei-data-with-latest-report/

Oh but tell me again why this doesn't count.
>This is lethal levels of culture war cope.
right back at you. let's hear the cope now, don't disappoint.
>>
>>724203946
the 360 was already dogshit by the time they tried to force the kinect
>>
>>724203946
>https://news.microsoft.com/source/2014/02/04/microsoft-board-names-satya-nadella-as-ceo/
Wrong date, learn to read.
>This entire thing started because Microsoft sipped on the DEI kool-aid.
Demonstrably not the case, in fact the decline of Xbox and steep loss of marketshare started at the second half of the 360 life cycle, but okay.
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>>724193561
By porting your games to Playstation.

Take advantage of Playstation's market share so you can reach that 30% profit margin.
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>>724204115
>Demonstrably not the case, in fact the decline of Xbox and steep loss of marketshare started at the second half of the 360 life cycle, but okay.
*Is the case
Literally anything to keep from admitting that the company was poisoned by bad hiring initiatives, right?
>>
>>724204053
>Oh but tell me again why this doesn't count.
Look at their executive suite at Xbox One launch.
You're trying to shift the argument into whether or not they had a DEI push at all. I'm saying they were mostly standard big tech white dudes in the executive suite during launch Xbox One, everything else is just screeching not wanting to acknowledge this fact.

Unless you believe some temporal anomaly where DEI hires could travel through time, hijacking executive roles before they got the title.

Also Satya Nadella wasn't a "diversity hire", he was as at Microsoft since 1992. He's a shit executive, sure, but not the same terminology.
>>
Simply acquire Roblox.
>>
>>724193561
Kill the hardware and refocus the brand into a megapublisher. They own Activision Blizzard for fuck's sake, they don't need to make the boxes.
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>>724201815
>As opposed to the Microsoft execs of 12 years ago? I am not buying it without very specific names and quotes. Most of the higher ups in charge of product strategy during the Xbox One launch were very obviously white dudes.
Microsoft has been trying the Cloud Computing initiative since Windows 8. So idk what your point is other than to bitch about white people.
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>>724204357
The whole thing was bad hiring initiatives since the 360, regardless of race .It would be as if we blamed Facebook diversity hires for the failure of the Quest line, and not the fact they replaced Carmack with an adtech ghoul as CTO.
>>
Can't be saved

It's been a failed investment since XB1

The only reason it's kept alive is so that the american empire has a foot in the door in the gaming industry
>>
>>724193637
free online would literally save it instantly
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>>724204362
mmm tasty cope. "MUH WHITE PEOPLE" literally your one and only answer to Microsoft proudly putting on display that they were trying to replace the lower echelons of their company with unqualified brown people for years before the One launched.
"MUH WHITEY" lmfao why are all you brown feet posters the same?
>>
>>724204475
>So idk what your point is other than to bitch about white people.
You aren't reading the discussion then. An anon tried blaming DEI for Xbox's decline. I'm saying regardless of who was in charge of Xbox it went into the shitter.
>you said the word "white" so you're... le racist >:(
>>
>>724193561
Fire all troons from the game studios
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>>724204503
>The only reason it's kept alive is
Because Microsoft has too much money to fail. The recent news is dictating not that Xbox is an explicit drain, but rather that it's not profiting enough to satiate Microsoft's greed.
>>
>>724193561
Better graphics
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>>724193637
>>724204569
At this point, Microsoft has invested a quarter century into gaslighting the public that paying twice for your own online is a good thing. That's like their #1 grift, they aren't axing it.
>>
>>724204574
>why are all you brown feet posters the same
The hell does feet have to do with this? Freudian slip?
>complaining about mentioning race in a discussion regarding race based hiring practices
lol lmao even
I accept your mental breakdown as defeat.
>>
>>724193561
How about make some actual fucking games I don't think they've thought of that yet
>>
>>724204362
>>724203981
>>724203636
Hasan shocked his dog and Microsoft has been advertising its diversity initiatives since the 00's. They even have a page dedicated to counting the decline of white employees in the company.
Here it is a year before the Xbone launched
https://blogs.microsoft.com/green/2013/10/09/microsofts-2013-annual-citizenship-report-and-environmental-sustainability/
>>
>>724204574
>that they were trying to replace the lower echelons of their company with unqualified brown people for years before the One launched.
Are you temporally retarded? Your article says:
>Microsoft Marks 10 Years Of DEI
date: nov 2023
>Xbox One launch
date: nov 2013
You are quite literally trying to argue the day their DEI efforts started, they destroyed the Xbox one entirely.
>>
>>724203768
>When it comes to dedicated servers, it's in the studio's interest to create house rules that protect their investors and what not.
Fuck the investors, I'm sick of hearing that companies HAVE TO make their products shitty in order to please their actual customers, the investors. If they want to make a product for the investors they shouldn't be surprised they don't have a product for any customers.
>>
>>724205048
>Hasan shocked his dog
Probably true.
>Microsoft has been advertising its diversity initiatives since the 00's
Doesn't matter if the executives making bad decisions on the 360 and Xbox One were very clearly not diversity hires. You're trying to abstract the discussion rather than looking at the names behind the product strategy.
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>>724203981
>Tell me who the Xbox execs were 12 years ago.
who tf asked you butthurt loser
>Demonstrably it was largely white dudes that made the decisions that killed the Xbox One.
yeah man white dudes and not the fact the Xbox One was a retarded idea to begin with.

>This is your brain on slop Youtube.
tell me what your favorite breadtuber did today since you seem like the kind of person to follow that shit.
>>
>>724205129
>Fuck the investors, I'm sick of hearing that companies HAVE TO make their products shitty in order to please their actual customers, the investors
True and real but most big games have a publisher or parent company. It would be unironically easier to advocate for community servers and Stop Killing Games then asking a Kottick like ghoul to do the right thing.
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>>724205116
mm Port cope, I'm more of a fan of Red cope.
>You are quite literally trying to argue the day their DEI efforts started, they destroyed the Xbox one entirely.
these aren't isolated events. internal changes were happening at Microsoft alongside the Xbox one. Xbox didn't even have a board of directors back then, it was just people reporting to Microsoft.
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>>724205237
>yeah man white dudes and not the fact the Xbox One was a retarded idea to begin with.
What executives were in charge of the Xbox One?
A.) Diversity Hires
B.) Xbox executives pre 2013
Circular discussion, I said what I needed to already. If you can't read I don't care.
>>
>>724205338
>True and real but most big games have a publisher or parent company.
That's where regulation is supposed to come in, but literally no politician has been for regulation in the last 30 years.
>>
>>724205462
>Circular discussion,
no no, you made a circular discussion because you wanted to move goalposts to white people.

meanwhile, going back to the original post, it was just about how the modern DEI department needs to go. Which is truth.
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>>724196447
Whoa now. Lets not get ahead of ourselves.
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>Halo Campaign Evolved is good only on Xbox 720
>Fable 4 is good only on Xbox 720
>Fusion Frenzy 3 fully friend slopified only on Xbox 720
>Minecraft 2 only on Xbox 720
>Modern Warfare 4 only on Xbox 720
>Elder Scrolls 6 coming 2027 only on Xbox 720
>Fallout New Vegas 2 only on Xbox 720
>Dishonored 3 only on Xbox 720
>Redfall Reloaded
>>
>>724205623
>you wanted to move goalposts
You don't know what these words mean. The discussion was literally just
>anon blames dei for death of xbox
>mention how microsoft execs during xbox one launch were largely white
>ethereal otherworldly levels of cope arguing don mattrick was a victim of his environment
You're either trolling or a lobotomy patient.
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>>724193561
Physical games only. No online store. Xbox Saved.
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>>724193718
>I'd make games people would actually want to buy and play. Simple as that.
Alright. Name some lmao
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>>724206023
>anon blames dei for death of xbox
Ok but I just read the post and that's not what it was: >>724197467
>Summarily execute every single senior manager and throw their DEI and Human Resources teams off the nearest bridge.
which is truth.
>>724200056
>Despite common belief, these two don't run the company with an iron fist. There is an entire team below them who were also all-in on this
also true.
the person who made it about race was you. maybe he just really hates women.
>>
being ceo now would be like being sega ceo after dreamcast failed
>>
guys money isn't actually real so I can't play games anymore. I don't have the money to buy games but I know money isn't real so the games must not be real either.
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>>724193561
Xbox can't be saved because they need to do one thing they haven't done in about 15 years, make a great game
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>>724206219
>which is truth.
I mean you're left with Phil Spencer, Matt Booty, and a lot of legacy people from the Xbox One. You have to fire the whole executive suite and start over. I struggle to think of a single good decision they made in the past 15 years. If it were just a handful of people that were an issue, we'd at least see something worth saving.
>>
>>724206510
cont.
Basically I think the whole "dei" thing is frustrating because it shifts responsibility from other people that should be fired like... Phil Spencer. Or really anyone involved with the Xbox One or Series X/S period.
>>
>>724206578
I agree, if they fired anyone and everyone involved in the creation of Xbox One and Series S/X they could fix most of their problems easily. And I mean everyone. Full purge from top to bottom.
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>>724206510
>I struggle to think of a single good decision they made in the past 15 years.
firing Mattrick.
They could have just said "So?" and kept him like what they're doing with Phil now.
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>>724206798
Okay, that was a genuinely good decision, I concede. They should've followed suit.

At first I gave Phil the benefit of the doubt but you see his personal opinions on social media, podcasts, etc. He was arguing that it's impossible for Xbox to recover through exclusives after the Xbox One... Even though Nintendo did worse than them with the Wii U and dominated with the Switch.

Microsoft understands predatory enterprise/productivity software but little else. See their other efforts like the Zune, Windows Phone, Windows Mixed Reality, etc.
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>>724206798
Mattrick put his foot in his mouth in a way Spencer's too smart to do.
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>>724207096
You know it's bad when even Geoff "Dorito Pope" Keighley had to take psychic damage.
>>
>>724207235
Mattrick's stammering was not the sound of a man trying to sell a product. It was the desperation of a man trying to save his job.
>>
>go even harder on 360 and XBOX back compat
>Get Sakaguchi on the phone. Whatever ideas he has, fund it.
>Get full-time developers on Halo Team. Fully reboot Halo. New Halo. But while the team work on brand new Halo, we'll unfortunately have to sell MCC to Switch (I'm too stubborn to let Playstation have a piece of the pie)
>I'm restructuring Rare to focus more on Family Friendly games. Astro Bot won VGA, we have a bear and a squirrel. We can fight back! But first you will play Viva Pinata 3
>Get Konami on the phone STAT! Make a offer for an exclusive Silent Hill game. I don't care how much money we need to bribe them, BUT WE NEED OUR HORROR!
>Release a VR headset that's compatible both PC and XBOX called the "Virtual Kinect." It's cheaper than any other VR Device and for the kicker, we'll have Half Life alyx day one on launch.
>Project Spark 2
>Blinx the Cat 3
I think I won
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>>724207283
Mattrick was on his way out of microsoft at that point, he didn't give two shits about how he was damaging the xbox brand
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>>724207449
>go even harder on 360 and XBOX back compat
This would generate more good will but for a small portion of players, so it wouldn't by itself save the next console gen. They certainly need every bit they can get, though.

Also I think it's better if they go to the mountains, mediate, and remember how to cultivate new studios like Bungie and Rare, rather than acquiring and licensing IPs. Bungie is done for, 343 is done for, Rare lost a bunch of talent and the new talent hasn't worked on much. It's a problem to rely on their existing talent pool.
>Release a VR headset that's compatible both PC and XBOX called the "Virtual Kinect." It's cheaper than any other VR Device and for the kicker, we'll have Half Life alyx day one on launch.
Unironically one of the main reasons I got the PS5 is because it had VR support and the Xbox didn't. Even if I never bought the PSVR2, lel. Being inferior in this regard didn't help the "best way to play" or "high end" selling point of Xbox. That being said, it's a Windows PC effectively, might as well piggy back on the wide VR support of PCVR and just enable it on Xbox. The problem is VR is a niche, so it's like backwards compat. Nice to have but doesn't win a generation by itself.
>Project Spark 2
Project Spark was a decent concept, but I think even Media Molecule forgot that these console sandbox games work best with strict limitations. The more it leans into a game engine, the more it's better to just download Unity, Unreal, or heck Roblox.
>>
There's no saving on. Brown casuals have chosen their brand to be loyal to and take it up the ass raw. Xbox died because the smart gamers from og Xbox and 360 era knew shit went south in a hurry and stopped buying it. I would personally cut all the dei hires and shitty useless development teams that are clearly a drain on the company. I'd make remaining talented people work and produce with weekly progress updates. Take away luxury bullshit break rooms and cafeterias. Then I'd focus on bringing back some goid old ips. I'd try to develop 2 exclusives a year. The average gamer buys 2 games. I'd shy away from publishing any artsy fartsy games and put smaller teams on streamer bait slop that I would give to every streamer with a viewe. Would immediately lower gamepass price again, making it a good deal and taking loses for a few years. They fucked up forcing the price increase too early . I'd also make online free to play multiplayer and add quality control to the game store while also making it even easier and cheaper for indies to self publish and give them the highest cut compared to any competitors from game sales
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>>724208607
>Would immediately lower gamepass price again
Gamepass is just dumb desu. Either you make it a dead backlog subscription (no one cares, see PS Plus Premium) or you attach it with $70 game launches (heavily devaluing games like Starfield, which even if slop would have sold an ensured amount of units out of hype)
>Take away luxury bullshit break rooms and cafeterias.
I mean it worked for Valve, they're still sane and keep these niceties. Feels like a weird thing to focus on and more based on Tiktok/Instagram Karen hate.
>I'd shy away from publishing any artsy fartsy games
The problem with their indie efforts isn't that they're too "artsy", it's that they're rehashes of indie hits which had little sequel potential.
> put smaller teams on streamer bait slop
Dude, the trending streamer bait slop is made by like one Roblox teenager with a development budget of $2. I do not think a surrounding corporate culture would amplify this, the business model is that these games are rough, glitchy, and cheap to make. Indies are just better at operating at this space than SIE or Xbox Game Studios.
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>>724209228
Hire the roblox dev kids then. Your opinion on gamepass is whatever but they have good subscription numbers and I think they'll start to fall now drastically. It's Microsoft so they could take L's for a few more years until the subs are too big to fail. Unfortunately they've been not making profit for decades and want a return on those acquisitions. I believe xbox employees genuinely hate the company despite being paid very well to produce shit. I would try to force those people out.
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>>724196703
Add millenials to this and you're good.
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>>724209614
>Hire the roblox dev kids then.
They operate better by themselves and left to their own devices make one hit wonders and peace out from the industry. There just isn't a synergy there, imo. The idea of just buying out talent while not fitting corporate culture is part of why Xbox is in the state they're in.

Although desu nothing of value in gaming would fit Microsoft culture so it's all moot anyway.
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>>724209723
>race war
>generation war
Tons of gen X's can't adapt to the more cut throat modern game industry, see the ex Blizzard and ex Riot studios. Many of them also share "millenial writing" (that is more of a west coast phenomenon but the misnomer caught on)

Talent is talent and you can judge them by their results most of the time. I hate it when people obsess over the abstract like some pseudo /x/fag because their golem told them to.
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>>724203893
>Bring back Banjo Kazooie, Perfect Dark, Conker, Viva Pinata, Battletoads, Killer Instinct,
Who do you get to develop them?
>Give Halo, their first true flagship IP that carried Xbox and Xbox 360, the respect it deserves
Who do you get to develop it?
>>
>>724204820

Then they can kiss their product goodbye. I've been with them since before the very beginning but if they don't do this after all the shit they've done I'm not buying another Xbox.
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>>724209960
Developers were really excited back in og Xbox days and made good games. I already said there's no saving it but we're talking hypothetically and that's what I'd try. There's a lot of cancer working there and I'm not a chud. People made big careers producing nothing of value.
>>
Switch 2 destroys the narrative that Xbox needs schizophrenic names because people would assume that Xbox 4 is worse than PS5
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>>724211385
That's the American tech company culture. Where you have such an extreme division of labor someone's full time job is probably something like "prop topology supervisor". This kind of insanity helps people in that industry sleep at night. It's how companies like Epic have more employees than Valve 10x over, despite not even making as much.
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>>724210596
Everything worth something in vidya was made by boomers and Xers. Shitlenials are just consumers not creators.
>>
The number one issue is brand perception.
None of their first party titles have prestige anymore. Buying a metric shit ton of assets doesn't mean anything if you aren't leveraging those IPs correctly. They were afraid being accused of micro managing and engaging in studio interference. So they took and hands off approach with development. The problem with this is their developments need oversight to not go full retard and off the rails. You did next to nothing about quality control. Even the the complete products have been perceived as inferior products to your competition.

It doesn't matter if you launch the most technically advanced console in November 2027 if people do not value the IP that will play best on that box. Fable needs to Witcher 4 to look unappealing by comparison. Call of Duty needs to make Battlefield look like a waste of time. Starcraft 3 needs to reignite interest in the RTS genre. Elder Scrolls 6 needs to live up to Skyrim with a 1000 mods installed. Make people want to play your games again. And you will restore your brand image.
>>
>>724193561
You cant it's a dead brand, young people don't even know what a xbox is.

sell the name to whoever wants it like Ouya.
>>
>>724193561
Actually make sure the studios you purchase and own are working on something instead of just wasting money. I'm just going to point something out - Fable 3 was released in 2012 and while there was some reshuffling because it wasn't so good the sequel/reboot was greenlit right afterwards, the Xbox One reveal iirc had some material from the long since cancelled fable legends. The current iteration of this project, fable 4 was pushed from 2025 release to 2026, 14 years development cycle.
Another one. Obsidian entertainment. The Outer worlds started development in 2016 was out in 2019. Obsidian's main team wasn't always working on it, it had to come up with some of the basic ideas of how they want the game actually look like, there wasn't an artstyle for instance to just iterate on. They even had to find some funding source, it wasn't just there because they're part of microsoft. 3 years and a game is out, after microsoft purchase already, but whatever. It does well sequel is inevitable. With granted, bigger scope but also much more resources they take 6 years to make it, twice the time. Is it twice the game? Nope. It's 6/10 slop with brown people everywhere, about on par with the first game. Them having to work on avowed in the meantime is an excuse... But not really. TOW was greenlit when they were wrapping up Tyranny and going full speed with pillars 2. They were also doing some unspecified contract work on other titles.

Microsoft spent a lot of money on acquisitions and their existing studios and got very few games that came out late, often unfinished and not very good to begin with. In late x360 era they basically turned their gaming output into gears plus halo but both of these franchisee are now irrelevant so even that has failed.
>>
>>724211718
Under a completely different era.

See how a lot of these AAA breakaway studios do, like Stormgate where they're unironically shilling generative AI after the game flopped. It has more to do with the surrounding early 2000s industry than the Gen X's being 500 IQ.

For example, if Valve was founded today, they'd go bankrupt before HL2 reached completion. The Sierra legal battle and long development time would not be something they could shake off in 2025.
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target the cuck demographic
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>>724193561
Make real Cortana sexbots.
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>>724195905
Oy veyyyyy you antisemitic cuck. Have a heart for the investors would ya!!
>>
Retcon all halos after reach
Retcon all gears of war after 3
Go back to spinoffs in their main settings like E-Day is doing and a contact harvest game starring johnson or horror themed marine game encounters the flood.
>>
>>724215506
Who would develop these games? That's the problem. They don't have the talent, don't know how to find it, and don't know how to cultivate it.
You're just choosing your flavor of garbo at a point.
>>
>>724211746

This guy nailed it and it's scary.
>>
>>724193561
lol there is no saving it. The console wars are over. Retail stores are pulling the Xbox out of shelves.
>>
Immediately fire every single diversity hire and remove all dei enforcing policies the company has. Then, I'd go into acti-blizz offices, immediately rehire all the problematic devs to work on the shit they actually want to work on, basically restore the boys club culture to developers that produce good content. Encourage good game production over all other metrics and give proven studios creative freedom.

Then I'd be hiring anyone with a good name that I can put in place that understands game development and how to build good games, costs be damned.

Then from the Xbox standpoint, immediately drop gamepass back to previous pricing and give 2 months free to any existing subscribers as an apology, then I'd set up a studio specifically designed to help devs port indie titles to Xbox, so if there's something like Peak that's killing it, offer free service to the devs to build it on Xbox and give them 40-50% for royalties, and keep the rest of the money earned. No work for the devs, just a profit stream they can tap.

I'd then put motion sensing into the Xbox controller, add it to xinput for gyro aiming, and add in HD rumble.

I'd also personally go to 343 myself and fire each and every single one of them.
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>>724193561
I would identify the 10% of people that actually do good work there and ruthlessly fire the rest, focus on building up xbox live again and bringing back the trash talk, and release a new console with a new halo made by turbofans/autists + about 6 other exclusives that are actually good.
>>
>>724193561
Sell all my shares and run
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>>724216594
>I'd go into acti-blizz offices, immediately rehire all the problematic devs to work on the shit they actually want to work on
That's quite literally just Overwatch 2 PvE which everyone hated. Their best business decision was focusing back onto PvP, which was what Blizzard executives wanted from the start. Although granted Blizzard higher ups never wanted PvE to turn out good to begin with.
>>
>>724216594
There isn't a single good game where the devs had creative freedom, the only way to motivate them is a fire under their ass we've seen the results of tech coddling over the past decade
>>
>>724193561
Reduce, if not remove the numbers of AAA on the pass. Studio need to stop using that shit as a safety net for their garbage.
More smaller short games put in front of marketing. Promote a more unique look that would make people think imediately "yes this is Xbox", just like they do on nintendo (pushing on the american cartoon style maybe?), maybe with a yearly contest/event to showcase this difference.
Create a small internal service dedicated to planning coherence, to avoid games of the same genre to release close to each other and cannibalize themselves so often.
Implement mods at system/devkit level, with the obligation for games to allow them, and support an offline mode for them.
>>
>>724193637
>>724193561
this would singlehandedly win the wars for xbox... until playstation follows suit kek
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>>724193561
remove xbox live gold requirement for multiplayer
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>>724216913
>There isn't a single good game where the devs had creative freedom
HL2. Actually any good original IP.
>the only way to motivate them is a fire under their ass we've seen the results of tech coddling over the past decade
You talk like these games aren't made on strict deadlines and release half broken.

Horseshoe theory is real. When you hate modern developers so much your development philosophy just creates the next Concord.
>>
Microsoft now holds some of the biggest IP's in gaming now. Instead of having so many internal studios to manage and a headcount to follow, I'd say go a different route. Have a lean, but passionate team of creative leaders and start licensing out the IP to developers who want to work with them or scout developers to make second-party games.

I know Microsoft got fucked hard with Killer Instinct after the developer got bought out, but Iron Galaxy did a great job keeping it going. Instead of managing 10,000+ employees, they can work with developers pitching games and tracking the development.

That's what they did with the Xbox 360 and it worked well enough. The main reason the Xbox One choked up is because of their corporate mixed message fuckery. They launched at $100 more expensive with an add-on nobody wanted, a console less impressive that looked like a VCR, and they were busy promotion NFL Game Day apps and being a cable box.
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>>724217040
That's the problem with luke warm strategies. If it's just a singular policy difference, anyone can copycat. What you can't easily copy is a unique talent pool, that is to say... Exclusives :v

All of this is cope over the fact that they can't make good games.
>>
>>724217040
Except it wouldn't since it's a free money strategy that Microsoft pioneered AND set the trends for, which is why everyone else ended up copying it in the end.
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>>724217093
>Microsoft now holds some of the biggest IP's in gaming now.
They acquired most their IPs in a death spiral trajectory they couldn't perceive. Only a retard would acquire modern Bethesda.

Some of the biggest IPs that were put up for sale because... They were in the process of dying. But Microsoft's lack of vision and product strategy means they continue to die.

They need to make NEW hit IPs or they're fucked, I'm sorry.
>>
>>724217167
it's only free money if people have your console
>>
Try to convince Marvelous/HPG and Takaki to bring a new Senran Kagura game to Xbox as an exclusive with basically no censorship. The caveat is that they'd have to step up the graphics and gameplay to levels they have never even come close to in prior games.
>>
>>724193561
>Nadella only cares about pushing AI to everything
>The Finance's roastie wants 30% profits for all divisions, including Xbox. Playstation, the brand that's winning in the high-end console market only makes 25% profits and that's only if the quarter actually sees tons of top tier games released.
Literally impossible unless one the executives gets humble enough to reduce their salary and bonus like Iwata did when the 3DS wasn't doing too well
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>>724217516
They probably plan on either
>firing development staff replacing them with AI
Which is funny because this is exactly what all the antiwoke streamers like Asmongold want and it would be abysmal dogshit
>they want to actually kill the xbox brand and use them as a labrat for hellscape strategies before shelving them
More likely.
>>
>>724217070
>hl2
They didn't have steam as we know it to carry them with infinite time and money, it was ship a game NOW or go bust
Why do you think valve can't into games anymore, its because they now longer have to give a shit no matter how many talented people they hire.
You NEED a fire under creatives asses, they need the fear of losing their job otherwise they'll just fuck around forever.
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>>724193561
cursed brand. it's over.
t. xbro
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>>724217729
>They didn't have steam as we know it to carry them with infinite time and money, it was ship a game NOW or go bust
Dude the game was in development for like 6 years which was an eternity back then. Gabe Newell explicitly hid the fact that the studio could go bankrupt at any time from the developers because he believed in trusting the long term process. They similarly took their time with Alyx, restarted development half way, and it worked out fine. Hell, for Deadlock it's a similar story where the game was in development for 7 years and they restarted development 3 times (Citadel, Neon Prime, Shadowline/Deadlock). If you want creativity or original concepts, then le sigma grindset is actively hostile to this. And if you want to just put developers in a cage pooping out content at a consistent schedule, then that already exists. It's called live service slop. Here's your Fortnite emote.
>You NEED a fire under creatives asses, they need the fear of losing their job otherwise they'll just fuck around forever.
That's already the case for basically any studio in this harsher more cut throat industry. That just means studios end up falling back to being more risk averse, the complete opposite of your intended goal.

Linkedin-ass business wisdom.
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>>724193561
A modern day console not a salvageable paradigm. Generic computer hardware does the job affordably for everyone, the only thing a console can offer at that point is deferred costs and that's basically just debtslave shit.
Subscription services are not a salvageable paradigm. They exist to scam shareholders or to drive competition out of business before abandoning all of the enticing features of the subscription service, something that will only pay off for the company if they can use that as leverage to destroy existing infrastructure that would be expensive to rebuild, otherwise it's just another quick way to pawn the company off on bagholders.
Major publishing is also not a salvageable paradigm, the only reason it even persists is due to there always being a larger, less productive rights holding entity to absorb the IP of dead companies or to merge with dying companies. If the state did not guarantee a monopoly on IP and a lot of bureaucracy surrounding the administration of IP, then most publishers would collapse like overambititious scanlation teams.

The only way to "save" Xbox is to kill the console, create a DRM free Xbox storefront, GPL license all existing IP, splinter all studios into small teams, cut all the consulting staff and generally act as a small indie publisher that just happens to have a lot of studios under its umbrella. Sure it'll probably go tits up rather fast, but Xbox is looking for a way to gracefully exit the market right now anyway, so it is already tits up.
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>>724218313
Didn't know it was in dev for 6 years, I kneel to lord gaben
I do remember he mentioned that he would fire quickly and ruthlessly though
I'll concede a lot but i'm still adamant that you need a catalyst to make good games and can't just trust people to self-manage 99% of the time
I remember bioware having all the time in the world to make anthem and instead they fucked around and then had to finally scrap together something in a year, i'm pretty sure something similar is happening with elder scrolls 6 right now

>thats already the case now
If it were they wouldn't be making games that appeal to nobody with their half a billion $ budgets, they need the fear of god and most of them belong at mcdonalds
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>>724193561
No more DEI hires.
No more pajeets.
Use of AI only for optimization of processes, never for art creation (Use of AI for textures could be an exception).

Create teams whose purpose will be to check old/dead IPs of Xbox platforms and do a fucking deep study on what made them good and build teams to bring back said series.

Also make an attempt to negotiate with 3rd party developers to bring back dead franchises and cooperate funding and supervising such projects while making them Xbox exclusives (Castlevania, Mega Man, Silent Hill, Crash, Banjo, Splinter Cell, Deus Ex, etc).

Try and develop new IP's that fills niches and gaps of the market in Xbox (J-RPGs, Platforming games (a Hat in Time/Celeste could be good, MS could try funding a game like these), adventure games that are not cinematic filmslop, console exclusive fighting game, etc).

I find that, ultimately people buys consoles for games, if the games are not good or you can find them on other platforms then why bother?
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>>724193637
This give it a mode to act like a normal windows 10-12 PC
The instant Sony and Ms got rid of this was the instant consoles died
PS3 and xboner was the last to have this
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>>724219716
They funded ori and its the only good game Microsoft have been involved with in the decade since
Very sad
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>>724218313
>they restarted development 3 times
I think that's more of a sign that it is working properly, since they aren't endlessly picking at something that they know won't work and are more willing to discard entire partly finished games. Concord I think is the most well known example of what happens when you don't do this properly, since they were in development for 8 years, but allegedly had an atmosphere of toxic positivity where they wouldn't throw anything out.
>That's already the case for basically any studio in this harsher more cut throat industry. That just means studios end up falling back to being more risk averse, the complete opposite of your intended goal.
The problem there is that the hirings and firings are just kayfabe stockmarket shit. The Publisher CEOs hire and fire for quarterly reports, so that they look forward thinking, but it has nothing to do with the actual performance of the studio, resulting in learned helplessness and apathy, if not outright disrupting work every time they lose workers or need to train up new ones.
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>>724193561
At this point it's pretty clear that dedicated Xbox hardware is a dead idea.
So any further efforts would be to 1. Attempt to take over further PC marketshare, and 2. Transition the existing Xbox fanbase towards the PC platforms making them feel like they've gotten fucked over
On the PC side there needs to be a massive overhaul of the Xbox app and how it's just a fancy interface for the Microsoft Store. It's a fucking mess and it needs to be streamlined into a single ecosystem that's actually competitive with Steam because right now even EGS is a better option for most gamers.
As for the existing Xbxo gamers it really starts with just ramping up the Play Anywhere program. Any and every Xbox title possible needs to brought over to the PC with no additional payments to existing Xbox owners, as there's a lot of Xbox-owned IPs like Doom Eternal and Crash 4 and Quantum Break which aren't part of Play Anywhere.
There also needs to be a solution for bringing forward Xbox 360 emulation to PC in official capacity. It'll be a licensing nightmare and costly as all hell, but Microsoft has the talent and resources and money necessary to get it done.
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>>724193561
Double down on devmod and backwards compatibility, making it a one and only SOVLful platform where you can easily get games from across 4+ generations hassle-free, make quick resume even better as well and insist on having hall-effect controllers next generation (with no gyro, touchy-touchy shit and other gimmicks for zoomer retards).
>>
>>724193561
Save it from what?
It made record profits last year.
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>>724219671
>can't just trust people to self-manage 99% of the time
This is 100% true, see the horror story that was Blizzard's Titan. They spent the better part of a decade making an MMO that didn't even get a meaningful playtest, then picked up the scraps and made Overwatch. That's what happens when the team had basically no lead and went unsupervised for that long. In the words of a dev, they had enough concept art for 3 games.

I'm just saying financial pressure is hitting basically everyone right now, no one has job security, you're seeing articles where whole teams are getting axed even if they do well (see Hifi Rush)... And that's explicitly why you have such a conveyor belt of same-y slop that's predicted to work. R&D takes time and does not necessarily mean you get results. Why risk it when you can just say "uh polish the skins" or "work on league of legends"

It's a bit contradictory but you need all three aspects
>dedicated and skilled team
>long form development/ job security but at the same time deadline pressure
>clear cut project leads
While Valve has this kind of "flat office structure", a hierarchy always takes shape even if they present themselves as having no managers.
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>>724193561
Make games.
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>>724220073
>The Publisher CEOs hire and fire for quarterly reports, so that they look forward thinking, but it has nothing to do with the actual performance of the studio, resulting in learned helplessness and apathy
Yep. This is hostile towards creating actually good original games. Whether it be Concord or Hi Fi Rush, the team gets fired all the same.

It's not as simple as just putting pressure on the team or removing all job security. The AAA game industry has basically none, the average turn over was like 3 years iirc. The whole dev team is a revolving door as it is today.
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>>724219776
Never understood why ps3 was so based at first and they walked back every single unique feature into obscurity.
>>
>>724220793
The thing with hifi rush is we only see Microsoft claim they did well, which carries the same weight as ubishit claiming assassin's creed shadows and SW outlaws did well

These studios don't have job security anymore because they keep making dogshit games and their HRs are all run by karens that only hire useless activists and DEIs
The quiet part of R&D is you can't substitute infinite money for people that are actually hyper intelligent and motivated
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>>724196921
1-UP Studio is already owned by Nintendo. Recently help made Mario Kart World and Donkey Kong Bananza.
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>>724220649
Microsoft did, not Xbox.
Xbox had an increase of revenue, around 10% of last year, but that's because they shipped Oblivion Remastered and Forza in the first two quarters this year. Last year was kind of... A let down in comparison.
>>
>>724221336
Ubisoft plays up all their games to investors but doesn't give actual sales figures until *years* after release. We know Outlaws was an extreme flop and Shadows was a medicore performing (but not the worst selling) Assassin's Creed game. Either way, a tangent desu.

The thing with Hi Fi Rush is that it was actually well recieved, which is a rarity when it comes to first party Xbox games. Attempting to shut down the studio was extremely unbelievably short sighted.
>These studios don't have job security anymore because they keep making dogshit games and their HRs are all run by karens that only hire useless activists and DEIs
Eh, they didn't have job security for a while. See Obsidian and New Vegas and the infamous Metacritic bonus. I feel the obsession over DEI distracts from what actually goes down and attempts to justify the most strategically retarded layoffs.
>The quiet part of R&D is you can't substitute infinite money for people that are actually hyper intelligent and motivated
Eh, even an idiot can make a scientific discovery if you give him 100 years, it's just not exactly efficient.
>>
>>724221649
Theres plenty of examples both for and against overall job security in the industry, e.g. bioware, blizzard, bungie, 343, bethesda failing upwards no matter how much liquid shit they put out over the past decade

The obsession with DEI is well founded because it means that the good old boys that actually knew how to make good games were chased out by roasties and activists, this isn't even exclusive to games it's simply a law of entropy in big organizations.
You don't have 100 years to make a breakthrough, you need 1 turbo autist with a vision and the will to see it through and the moment hiring/firing is no longer meritocratic is the moment that entropy and rot starts pushing in and the company gets hollowed out
>>
>>724222098
>The obsession with DEI is well founded because it means that the good old boys that actually knew how to make good games were chased out by roasties and activists
Could be true, although 9 times out of 10 people use this argument to excuse shit decisions made by the core dev team. The Overwatch PvE disaster was FROM the core dev team that were at Blizzard since early WoW, against the wills of Blizzard executives and the expanded PvP development team. Most people get lost in the sauce and go on a blind rage. It's worth remembering most diversity hires get put on low impact jobs since the idea is to just barely meet a quota to appeal to investors. You get a janitor, an HR hire, maybe a middle manager most of the time. In theory it could destroy studio culture, but I struggle to think of a scenario where a game flopped that I can't trace to the core dev team or execs.
>You don't have 100 years to make a breakthrough, you need 1 turbo autist with a vision
I agree, I was just going "well acshually" for a bit. In theory you can infinitely delay and train talent if you had infinite money, although that's a bit fantastical.
>>
There's nothing saving the Xbox brand, it's tainted beyond helping. Same thing happened with Sega post Genesis, no one had faith with their hardware products, so people stopped buying them. Xbox/MS knows this which is why they're going third party. Their next console will be their last and be more PC like and open with steam being useable. I don't see them buying anymore studios/publishers.
>>
>>724193561
Make the online free, focus on producing good exclusives and expand backwards compatibility. It would become the cheapest way to own a gaming PC.
>>
>>724222539
You can see a trend with successful games that its always a small core team of white or east asian dudes with 1 or 2 outliers
It's less a specific reason and more like a deeper cultural rot at that company which manifests in things like DEI and activist hires who spin the entropy ball even faster until the whole thing unravels
I'm not excusing management or the core team from blame, simply that without someone in charge who really knows what the fuck should be going on it all falls apart over time in various ways
>>
>>724224354
Fair enough, I don't disagree.
It's hard enough to find people that fit a studio, you can't really get so picky as to narrow down by race or gender. I'm obviously not a fan of the practice, I just think it's typically low hanging fruit in internet discourse.
>>
>>724193561
actionsion games, bethesttha games and microsoft games only on xbox NO PC NO STEAM NO EPICSTORE

just xbox

EASY
then see internet crying
>>
>>724193637
no that xbox is out, sony will revert back and made online free again.
>>
>>724224781
I don't make the stereotypes, there's a clear trendline between small studios that succeed vs studios that fail and thats the amount of turbo-nerds that make up the headcount which pretty much means white and east Asian guys 99%
When people hire with their dick or because of govt mandated diversity instead of raw merit it all goes to shit
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>>724193561
i'd sell my company to sony
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>>724193561
free 1 year gamepass ultimate with every series x bought, gamepass premium for series s and the handheld one.
halo wars 3, gears tactics 2 and 3, new killer instinct, sekiro 2 (activision owns it).
suck off sega a little more and bring judgment 1 and 2 and smt and raidou to gamepass.
make a new controller with TMR and gyro since you fags like gyro so much.
get blizz to softly reboot starcraft and warcraft (4), and maybe go away from esports.
get acti to do a deadpool game like dmc with all your favorite cameos. voiced by nolan of course.
fallout 5 , but it's the entire east coast.
>>
>>724225026
Ye, I agree.
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>>724225313
Everybody at blizzard who knew how to make warcraft left or retired years ago, there's no spark left there
>>
>>724225313
>make a new controller with TMR
Why would Microsoft do something good?
>>
>>724225313
>make a new controller with TMR and gyro since you fags like gyro so much.
this is me i like gyro
>>
>>724225614
people can learn, with a good director and manager, and community feedback. it's and iterative process not a one hit wonder. They could start with a new campaign in the reworked wc3 engine and go from there, original story that may or may not fit in current wow lore. I really don't care about the scify aspects.
>>
>>724225929
>it's and iterative process not a one hit wonder.
nta, but that takes time and we know Xbox pretends the world is ending the next financial quarter. Once they burn out all acquired talent they're screwed.

Even PlayStation doesn't like training talent and that's the more intelligent studio in comparison.
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>>724193561
you cant save xbox without getting rid of the AI obsessed indian who runs microsoft.
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>>724193561
Free online + make the Xbox brand known as Anti woke. Bad ass masculine games and hot females. Let go of all diversity hires and let professionals do work. Simple as that
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>>724193561
porn games
>>
Allow Xbox machines to run windows, remove paying to play games online. Get the new windows console mode to be at least as good as steam is on the steam deck. Allow for players to play their digital Xbox library at least on windows. If they can no longer subsidize the console then just and some digital games to make up the value to match ps5.
>>
>>724193561
>WoW2 as an xbox exclusive, functionally a single-player open world rpg that you can also play co-op and with massive online raids
>Have an accompanying mobile game, Warcraft IV gacha base-builder with goon mechanics that can unlock new content for WoW 2 and also serves as a prequel
>Loan out the elder scrolls IP to other studios for a series of xbox exclusive spin-offs set in Valenwood, Black Marsh, Elsweyr, all the places Bethesda doesn't actually want to visit
>Acquire Bioware, combine with Bethesda, and Blizzard to create a new fantasy setting, open-source where players create their own world and lore and decide what content enters their game
>Call of Duty: Azeroth
>Survival crafting Warcraft that's just Minecraft with warcraft setting and graphics
>Warcraft sexbot ai
>Elder Scrolls sexbot ai
>Kazooie sexbot ai
>Finance Wayward Realms
>>
>>724228189
Just update Heroes of the Storm or put it on Steam.
It wouldn't save Xbox but make me happy.
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>>724228872
same. I've been wanting that on steam for years. one of their only genuinely fun games, carrying the soul of blizzard north
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>>724193561
>use MS resources to build a time machine
>travel back to 2013 and assassinate whoever the fuck is responsible for that xbone reveal
>>
>>724193561
Make Cortana (with huge tits) be a vtuber/Clippy that always pops up boobily to comment on gameplay or give advice when you press the Cortana button. We have ChatGPT now.
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>>724229992
B cup Cortana was perfection
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>>724230251
Nah it was this
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save what? porting games has never been easier, so why not do it.
if a game takes 120 hours to make and the port about 30-50, why not do it. even if it took 100 hours and the returns would cover, why not

they own Windows. they already have a box in every living room

their 18 months contracts will never allow them to do anything of value
>>
>>724193561
make one (1) good video game to play on it
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>>724193561
make an actual good game
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>>724193561
>drop the Xbox branding entirely
>make a portable console to compete with the Steam Deck and the Switch
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>>724201815
Political correctness was all the rage during the Clinton years. DEI initiatives started during Obama's first term, but didn't fully take off until his second term because the economy was in the shitter. GamerGate happened in 2014.
>>
Balls
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>>724204653
and 90% of women
and 50% of sóyboys
>>
>>724222098
>The obsession with DEI is well founded because it means that the good old boys that actually knew how to make good games were chased out by roasties and activists, this isn't even exclusive to games it's simply a law of entropy in big organizations.
>You don't have 100 years to make a breakthrough, you need 1 turbo autist with a vision and the will to see it through and the moment hiring/firing is no longer meritocratic is the moment that entropy and rot starts pushing in and the company gets hollowed out
Exactly.
>>
>>724216949
>Reduce, if not remove the numbers of AAA on the pass. Studio need to stop using that shit as a safety net for their garbage.
The best thing to do would be to poll game pass subscribers. Give a list of 5 gamepass candidates, the 3 highest voted make it to the pass, the other 2 don't.
>>
>>724234226
I mean in the context of the conversation, that isn't a counter argument when we know who the executives were at the time. Everyone seems to not parse this basic fact and instead shift the discussion to whether or not DEI existed.
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>>724236163
It is an argument, because DEI didn't happen overnight.
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>>724197221
Kek
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>>724193561
I wouldn't.
I'd fire the hardware division, eat whatever I owe AMD for in chips and slash the games budget by 80%, spend the remainder on AI development and Data Center construction like a normal CEO.
>>
>>724200056
But Phil has been in charge of the brand for a decade. He has had plenty of time to get shit under control. Are you implying he's incompetent?



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