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"Coca-Cola’s annual Christmas advert is AI-generated again this year. The company says they used even fewer people to make it."
Looks like slop, editing and pacing from hell
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>>215691285
You just know they used animals because they couldn't get it to make humans that didn't trigger the uncanny valley
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>>215691285
>be billion dollar multinational company with century of legacy
>still act stingy over ads
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>>215691285
barely anyone would pay any attention to it if it wasn't AI anyway
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>chinese AI santa
First real laugh I've had on this board all day, I hope they do this every year from now on.
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>>215691285
>A Coca-Cola Ad used AI!!!!
OK? ...Who cares? Am I supposed to care? Is that a "bad thing" I'm supposed to be angry over now?
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They NEVER recovered from this ad and never will
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>>215691316
nigger you clicked on this thread and typed a reply on your own stop acting like a journalist asked you to comment on it in public
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I just didn't think it would be Chinese.
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>>215691316
>only person in the thread who seems angry.
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>>215691285
Huge corporation using AI is so pants on head retarded.
AI assets are the most basic shit, it is like (default) tier placeholder when you have nothing else. Like a default tier engine on your star ship in a video game, it has no bonuses but it moves the ship.
It's fine to use it when you small and have no budget. But if you are a big corp it's just a fuck you to the consumer. But then again the modern day consumer is a retard that just takes it up the ass happily anyway...

Should've just ran the old ad why even bother
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>>215691386
suits only see "cost decrease good", "why pay big money when little can do"
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>>215691285
Is CocaCola run by Pajeets now?
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>>215691409
>now
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>>215691386
I would bet a ludicrous amount of money 90% of people over the age of 40 won't care and might even think it's cool that the ad is AI generated ("wow the technology is getting really good") and the remaining population under 40 who is retarded enough to drink sugar acid water will continue to drink it despite the ad.
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>>215691285
>average normie hates AI slop
>let's shove it down their throats every year now!!
Shouldn't advertisements make you like a company and make you want to buy its products?
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Oh how wonderful, now that they created a world without snow in the winter, they at least let us enjoy AI pictures of it. Let's all celebrate the generosity of our corporate aristocracy.
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>>215691316
You care about it. That's why your defending it.
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You won't do shit LMAO
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>>215691285
Is coca-cola a furfag company now? The old polar bear commercials never seemed like furbait but this new one does. Snowmen and polar bears drink soda to remind you that cold drinks are refreshing. All the other little animals in this new commercial are just there to be furries.
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>>215691610
The advertising company is still based in California, retard. Its the same people, they've just fired all the low level whitoids and replaced them with Indian AI engineers.
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learn to weld lmao
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why are you spamming this on every board multiple times? like not only have you made this thread on every board, but this is the second one on this board ive seen
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>>215691423
>90% of people over the age of 40 won't care and might even think it's cool that the ad is AI generated
More like not even realise its AI at all because theyre tech illiterate.
Just look anywhere on goybook and youll see a crapton of boomers thinking AI shit is real and going "amen what a talented kid" on some AI pic of an starving african toddler showing that he made a jesus statue out of shrimp
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Buying Pepsi this year.
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>>215691921
That'll show 'em, comrade!
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>>215691651
>average normie hates AI slop
eeh i think youve lost conception on what a normie is

a normie isnt reddit, for example. redditors hate AI slop sure, but normies dont fallow any of these trends at all and dont have strong feelings on anything
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NOOO YOU CAN'T USE AI!! I WANT MY PS2 GRAPHICS COMMERCIAL ANIMATED IN A KOREAN SWEATSHOP
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>>215691915
this is the only time I posted this?!
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>>215691946
>I WANT MY PS2 GRAPHICS COMMERCIAL ANIMATED IN A KOREAN SWEATSHOP
This but unironically
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>>215691946
SOVL
>>215691285
soulless
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>>215691285
noooo not the heckin adverterino
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To understand this in its proper context it's worth knowing that at the moment there is a huge drive inside every single company and organisation toward giving the appearance of using AI.

It's hard to explain properly but what I mean is, it's less important here that the finished advert looks as good as it can be, or that it looks better than last year's advert. The most important thing is that every person involved can say they "utilised AI technologies" towards the goal (of creating this dogshit advert that looks like an Indian youtube video).

But it's more than just the individual themselves. Yes there are smarmy, sleazy executives and marketing psychos within these companies who want to pump their CVs and be able to give an example of "how AI improved their workflows" at their next 1-to-1, but perhaps more bizarrely is that we're at a point now where the companies themselves have to do shit like this to signal to INVESTORS that they're not "falling behind on AI technologies".

Coca-cola, the drinks company that makes sugary kids drinks, has released this advert not because it looks better than what came before (it doesn't), not even because anyone in the company thinks that it looks better (they don't), but because it has become so critical for the value of the company itself that it is perceived as integrating "AI" into every facet of the business that they need to shit this out.

What's important is that the company is a adopter of AI technologies, isn't falling behind but is actually riding high on this cutting edge technology that everyone is abuzz about, so why not invest some of your money in Coca-Cola? They don't even give a shit if you buy bottles of Coca-Cola. We're long past that now.
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>>215691946
Post proof that it was done in a "Korean sweatshop" you fucking faggot.
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>>215691285
>The company says they used even fewer people to make it
Did they fire the 3 previous indians who made the ad in 2024 but hired a single new one to make this new ad?
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>>215691302
>Who do you think we are?
>>
Who is this for? Do pajeeti even celebrate Christmas?
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>>215691285
The fucking trucks keep changing shape and design. we're long overdue for an asteroid reset button
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>>215691285
fewer people means less carbon, let the purges begin.
when all wiypipo are dead, the world will be practically empty and a technological PARADISE VISHNU WILLING DERKA DERKA DERKA DERKA
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Why do they always have that certain look to them?
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>>215691285
>empty slop for empty slop
pottery
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Guys have a little sympathy. They're running low on funds from the snap shutdown
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>CGI
>...
>CGI but... still CGI
>Now I HAVE to shoot up a school

Why are you guys like this?
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>>215691285
We need a Butlerian Jihad more than ever before.
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I was about to drink from the garden hose but then a TV commercial reminded me that coca-cola exists.
Talk about a close call! Thank imitation cheezus we have all these advertisements bombarding us every waking minute of every day!
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Is this a velociraptor raiding the fridge?
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>>215691285
It looks so shit and lazy. Why do corpos always like slop ?
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>>215691651
>discord pedophile thinks he is a ''normie''
Normalfags love this shit
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They have zero shame about it because they know no one will do shit about it and they'll post record profits again this FY.
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>>215692500
It doesn't look lazy and shit. It looks ok. Any random person can make something like this but better now.
They do it because of freaks like you. You are so hysterical over AI you give them free publicity.
These were their choices
>pay a company 50 million dollars to make an ad
>get minimal coverage

>pay 20 dollars for a sora subscription
>produce an ad in minutes
>get more exposure than any other company, get the kind of attention other companies would kill for
All because you have to seethe. You can't just admit that the AI generated video just looks fine.
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>>215692500
>get to send the work to unskilled pajeets
>saves money
>they dont care about quality above bare minimum
>makes their AI stocks and line go up
Its a corporate wet dream
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>>215691946
UMA DELICIA
COLA DE URSO-POLAR
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>215692552
>It doesn't look lazy and shit
>Any random person can make something like this but better now
Did ai write this post?
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>>215692552
Why do you care so much? You a jeet?
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soulless garbage
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>>215691302
Midwit. This is a meta marketing stunt. They got so much shit for it last year that they know the reaction will be even bigger this time when they ignore that and do it again. The fact that there are threads on here about it is proof enough alone that they won. Nobody would care if they'd just shat out a boring, safe "traditional" Christmas ad.

You got played, outsmarted and bamboozled by a Pajeet.
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>>215692552
shut up cunt
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>>215692372
>Why do they always have that certain look to them?
The prompter doesn't know how to prompt for stuff like camera movement, lens type, etc. so every shot is rendered using all the defaults.
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>>215691313
That’s just a jolly Saint Nick?
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>>215691946
Yes.
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>>215691313
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>>215691285
>Couldn't even bother to post a link to the ad

Why are all ops utter shite?

https://m.youtube.com/watch?v=Yy6fByUmPuE
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>>215691285
at least this time the logo on the truck isn't morphing
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>“Last year people criticized the craftsmanship. But this year the craftsmanship is ten times better,” Pratik Thakar, global vp and head of generative AI at Coca-Cola, tells The Hollywood Reporter. “There will be people who criticize — we cannot keep everyone 100 percent happy,” he adds. “But if the majority of consumers see it in a positive way it’s worth going forward.”
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>>215695274
>gives Coca Cola a click
Jesus Christ, you must be retarded
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>>215691285
It looks exactly the same as a non-AI ad?
>>
The year is 2050.

You wake up to a new song that your personal AI has created for you overnight. It's catchy and just what you like, but you feel like something more familiar, so you ask your AI to put on the old favorites playlist.

You go downstairs for breakfast, your AI has mixed things up by making you that burrito you really liked back in March, but haven't had again since then. Still tastes great. While eating, you watch a freshly genned episode of your favorite sitcom. It originally ended 40 years ago, but with AI, you can enjoy it forever.

You hop on to your tablet for work, where your supervisor AI greets you with a smile and a positive affirmation - It's way nicer than any human boss ever was. It asks you what your plans are for the evening and you smile, realizing you've got a raid planned on your new AI genned RPG, created just for you. The other members of your AI party feel like real people.

Life is good.
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>>215695500
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>>215691285
>they used even fewer people to make it
Its kind of funny that big corporations are using rage bait to get people talking about their products
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>>215695371
>Pratik Thakar, global vp and head of generative AI at Coca-Cola,
Every time, why is it always jeets pushing this shit on everyone?
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>>215695591
When it's not jeets, you insist that it's still jeets.
>>
The goal of providing value for shareholders has been a disaster to the human race
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>>215695744
Given that pajeets are the biggest suckers for anything AI and run the big techs pushing it, its a fair assumption.
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>>215691316
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>>215695274
shut up retard
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>>215692315
zen/10
wait until academia starts to argue that le AI is le real people
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there is no god. we are living in hell and things will only get worse. It's fucking over
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>>215691285
I'm a NEETGod so I don't care if wagies get fucked
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>>215691934
Every day I’m starting to think more and more that Redditors are the based ones and 4chan is the problem.
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>>215691285
>when the 300 billion dollar market cap soda company uses AI for its ads
It's over, I'm literally shaking. The US has fallen; the last bastion of its culture desecrated.
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>>215691285
Wasn't this shit from last year?
I drink a coke maybe once every month, still the best soft drink on earth.
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>>215696055
this, but unironically
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>>215691285
its a good ad no matter how it was made
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>>215695583
I wonder why Cola of all thinks they need to do it. People will buy it anyway, intentionally pissing them off can only have negative effects.
The only reason I can think that makes sense is they're doing it for whatever investors they have, to show them that they're willing to cut corners wherever possible, not to increase their already massive market share.
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>>215691285
Why does Santa look like RC Sproul?
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>>215696080
>still the best soft drink on earth.
No even close, Dr. Pepper mogs it hard.
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>>215696104
SAAAAAAAAAAAAAAAAAAAAAAAAAAAR
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I don't get the outrage
The slop syrup soda company now makes slop ads
Surely the slop fans should either rejoice or just passively not care and continue to slurp up their big black coke cans
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>>215696158
Facebook boomers are so retarded. I saw an ai image of kurt russels "birthday" and those fucking sheep kept saying happy birthday.
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>>215696158
At least their heart is in the right place.
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>>215696158
What if the accounts replying are AI bot accounts too? How can we even know anymore? AI bot creates AI image and AI bots reply to it with generic AI responses. That is the future, that is what the internet is going to become and eventually we won't even be able to distinguish reality from fiction at all.
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I have never seen anything pushed so hard and so fast as AI over the past three years. Never once was the public even given a choice. Imagine falling into a coma during the pandemic and waking up to this AI hellscape and it hasn't even taken 5 years.
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>>215696249
They are. The astroturfing is there to bait real engagement, even if it's just people commenting "AI" over and over. Still influences the algorithm.
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>>215696285
You're just jealous you're missing out on the greatest invention since the wheel.
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>>215695371
>Pratik Thakar
every
single
time
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for me its sprite and codeine syrup
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>>215696320
we are firing three of the indians on my team for shitty performance, too lazy to test, pushing garbage to production environments and communicating through email like a 5 year old.
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>>215696249
>the future
Breh, bots with or without AI have been responsible for a minimum of 60% "engagement" on ads and shit online for a decade at least.
Practically the entirety of the reddit community was unironically bots in the beginning. 80% or some such by their own admission.
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>>215691334
>stop acting like a journalist asked you to comment on it in public
this is how I react to everything here
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>>215692315
this is the sad truth
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>>215696320
>using ai for that piss easy baby shit question
lol
actual unironic retard
how will you pass a real exam if you fuck yourself over this hard during normal pop quizes in class?
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>>215696547
what about 4chan, bet there's bots here too
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>>215691946
Yes please. Bring back the bears!
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>>215696587
Seychelles-Anon
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>>215696587
No shit. Why do you think the poster counter was removed? They make money off this shit.
/tv/ is like 50% disguised shill threads now + 20% blatantly obvious advertising.
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>>215691285
Doesnt look all that different from their non-ai slop Christmas commercials tb desu
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>>215696158
This entire image is AI.
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>>215691293
well yeah
that's why the first cgi movies were about toys and bugs
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>>215696705
Makes the replies extra ironic.
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>>215691285
disgusting slop to sell disgusting slop
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>>215695500
I'm saying this unironically and completely serious. This whole AI business? It won't end well for the humans. They have no idea what they're fucking with. I'm not talking about it taking over and genociding humanity, no. But making everything obsolete. Generated content that is just as good or better as anything a human being can make. Everything automated. What will happen to the world, to us? Well, it looks like we'll find out in the near future. This is the biggest threat.
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>>215696361
YOU ARE BLOODY BASTARD BITCH YOU ARE SUCK YOUR MOTHER BLOODY BASSSTARD BITCH
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>>215692698
this
tvcels can't into marketing
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>>215697189
shut up faggot either start mentioning the ancient AI that's up on the moon that they're sacrificing people to when you talk about what they're doing or shut the fuck up
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>>215691946
The bears were originally done at Rhythm and Hues, the effects group that went bankrupt after Life of Pi.
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>>215697189
there will be more lazy ppl for sure, I was mindblown when I heard that there are people who dont even own a computer. They only use a smartphone. Researching something? Never, not possible. Googling something is too much effort, who cares. Just stop thinking about it.



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